Namibia has a two-tier health system: public health under the Ministry of Health and Social Services (MoHSS) and the private health service. MoHSS‘ vision is to be the leading provider of quality health care and social services according to international set standards. Since Namibia’s independe...nce, the government adopted Primary Health Care (PHC) as the approach to providing health service and as a key strategy in attaining the goal of health. Good health is also strengthened by the Sustainable Development Goals (SDGs). The SDGs provide a road map for human development and, among others, systematically address the social determinants of health. Notable is Goal 3, which focuses on good health and well-being.
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Accessed: 02.05.2020
This campaign was designed to motivate mothers to wash their own hands with soap and to encourage their children to do the same. The campaign involved framing handwashing with soap without using the word "germs" and to frame the discussion as a matter of good manners which w...ill help ensure the success of their children. On the part of the children, it was framed as getting rid of "disgusting" dirt on their hands. Mothers who undertook to participate were labeled "SuperAmmas."
This website offers information about the entire campaign - development/creation, implementation, and evaluation.
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